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Selling your home in the shortest period of time for the most amount is my goal as much as it is yours.  To do this requires a comprehensive and timely marketing plan.  My marketing plan involves a number of initiatives which include the following.


As you know the internet has changed the way we market real estate and the way potential buyers find homes.  It allows someone as close to you as your neighbour to someone across the world to see your home at any time.  Your home will not only be listed on my “Victoria Real Estate” website and Youtube but others which include and Royal   Royal is one of the most viewed websites which provides your home with great exposure.


Print media is still very important in marketing your home in the current Victoria Real Estate Market.  Not only do potential buyers read but real estate agents as well use local media as a source of information. Most homes are purchased by people who already live in the city making local advertising important to market your home.  When you list your home with me I will make sure that your home gets seen in all the right places.


The yard sign is still one of the most important marketing tools in real estate.  A highly visible Royal LePage sign not only identifies that your home is for sale, but that it is listed with one of the most recognized real estate companies in Canada.  It signifies to other realtors that you are working with a trusted firm and that business will be handled in a professional manner.


This online marketing tool allows a potential buyer to “walk through” your home without making an appointment.  As a seller you have the choice of including floor plans, professional photos, and full motion video.  Virtual tours are an important way to present your home in this competitive real estate market. Youtube is the #2 search engine in the world and we specialize in ranking our Youtube video tours on Google.



Being associated with a large firm like Royal LePage allows you the opportunity to have other realtors tour your home.  Royal LePage has weekly realtor tours and I find it is a great way for other Realtors to let buyers they are working with know about your home on a personal level.


A professionally written description of your home is an important way to attract the right buyer.  A comprehensive and detailed sheet can leave a lasting impression on a potential buyer; therefore, I include professional photos, detailed floor plans and a map in order to easily find your home.


Real estate professionals often overlook this significant marketing strategy.  By letting your neighbours personally know that your home is for sale they may know someone like you who would enjoy living in your neighbourhood.


When it comes to selling your home it is important to make a good first impression.  Preparing your home to sell can dramatically improve your results for a quicker sale.  If required I offer a free complimentary staging consultation to ensure the best possible chance of showing your home at its finest.